Webmasters – How to optimize bandwidth consumption
We know it’s not saving water or recycling plastic, but bandwidth consumption is a serious issue for us internet-loving people. 🙂 So yes, we came across many questions and not that many responses, so we thought it would be a good idea to share some really quick and useful tricks to optimize your bandwidth consumption.
Well, we all want quality when it comes to images, but do you really need 10 MB files, RAW images etc.? Actually, that many pixels are really useful for print, but when it comes to online, it’s a bit of an overkill. Search your Google Analytics stats and see what devices are your visitors using (and what resolutions) to get to your site and optimize size according to the concrete data.
FYI: Some CMSs have plugins that optimize the size of your pictures so you don’t have to do it manually,
Video streaming is the largest bandwidth sucker. Why would you host videos when you can embed them from YouTube, Vimeo and so on? The embed code uses iFrame, which, in simple words, acts like the user is on youtube.com. So it’s not your bandwidth burning.
So don’t host videos! Upload them on a platform and embed them.
Poorly written code will affect your bandwidth. You have to start cleaning up. If you constructed the website from scratch, you probably improvised along the way thinking you’ll find a more elegant solution later. Well, now’s the time to do that.
If, however, you chose a CMS, it probably has a lot of functions you don’t need. Start cleaning it up and remove any plugins/modules you don’t need.
Last, but not least, check your website for malicious script. This is one of the most often causes for unjustified bandwidth consumption.